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The 4th Mansmith Young Market Masters Judges

Bienvenido Baustista Anthony Cuaycong Lydia Echauz
Mr. Bienvenido S. Bautista
EVP/Managing Director
URC
Mr. Anthony L. Cuaycong
VP/COO
BusinessWorld
Dr. Lydia B. Echauz
President
Far Eastern University
With an ever flourishing career in top level management that spans almost four decades, Pet has been pivotal in leading some of the foremost local and international companies like URC, Kraft Foods International, San Miguel Corporation, Wyeth Philippines Inc., PT Warner Lambert Indonesia and Pfizer Inc., to great heights.

His managerial expertise, honed by fruitful years of dedicated service and incessant desire to innovate, has been highlighted by various recognitions, namely: The AGORA award for Excellence in Marketing Management in 1994, the 2006 Executive of the Year Award by the Philippine Association of Secretaries and Administrative Professionals Inc., and the CEO Excel Award of Excellence by the International Association of Business Communicators in 2005. He also holds the distinction of being the first Asian and first Filipino to be appointed Chairperson of the Jakarta International School Board of Trustees.

Pet’s affiliation with elite corporate organizations includes the Management Association of the Philippines and the Makati Business Club.

Pet received his B.S. Degree in Economics from Ateneo de Manila University, and completed his Masters in Business Administration majoring in Marketing and Finance at the Ateneo de Manila Graduate School of Business.

Of the four fruitful decades that the BusinessWorld has been in existence, almost half of those became testaments of how Anthony Cuaycong had faithfully served and inspiringly led the company to become the country’s most reputable business newspaper that it is now.

His rise in the corporate publishing echelon of BusinessWorld started immediately after college. A few years later, he became the youngest Section Editor, then a Circulation Director. Two months hence his last appointment, he became the Personnel and Administration Manager and concurrent Executive Assistant to the President. It was during this term and under his watch that systemic rehabilitation of the company’s hiring policies and practices, which brought about drastic improvements in the recruitment standards and requirement servicing of internal clients, were effected.

Since 2005 till the present, he has been serving as the Vice President and Chief Operating Officer of the BusinessWorld, and has also been acting as the President and Chief Executive Officer since January 2008 while the current President is on sabbatical. As the acting President and CEO, he directly supervises the Marketing Department in its effort to innovate and re-engineer their client services and product offerings which thereupon, resulted to the marked increase in advertising revenues, to the formation of strategic partnerships, and to the strengthening of their brand equity.

His admirable corporate citizenship, his efficacy as a leader and ingenuity as a thinker earned him his seat as a rightful Member of the Board of Directors of BusinessWorld since 1999 and his position as the Treasurer of the Board since 2005.
He received his Bachelor of Arts in Economics from Ateneo De Manila University in 1989. He later on pursued his Masters degree in Business Management at the Asian Institute of Management in 1998.

Dr. Lydia Balatbat-Echauz is one of the most esteemed authorities in the field of business management education in the country. She is currently the President of FEU, FEU-East Asia College and FEU-FERN College. Prior to this, she has served as the Dean of De La Salle University Graduate School of Business and as the Associate Director of the Regular MBA Program of Ateneo Graduate School of Business.

She lends her expertise to fields within and outside the academe by holding key positions and sitting as member of the Board of Trustees of various organizations such as the Philippines Association of Colleges and Universities, Nicanor Reyes Education Foundation, Association of Southeast Asian Institutions of Higher Learning (ASAIHL), SM Foundation and the Children’s Hour, among others. She was also a Corporate Affairs Consultant for SM Prime Holdings, Inc. and the Executive Director of Jamie V. Ongpin Institute of Business and Government.

Her much sought after meritocratic proficiency in bestowing recognitions is evidenced by her being invited as member of the Board of Judges for various award-giving bodies like the Agora Awards, National Achievers Congress Awards, Civil Service Commission’s Service Awards, Best Employer in Asia by Hewitt Asia/Dow Jones/M.A.P., and the Employer of the Year Award by PMAP, among others.

As a speaker par excellence, she has been invited to various international and local speaking engagements to discuss her take on current business management and marketing issues, trends and concepts. Notable among these are the President’s Forum of Southeast & South Asia and Taiwan Universities held in Taiwan, the forums of ASAIHL held in Thailand, Australia, Hong Kong, Indonesia and Malaysia and the University of the Incarnate Word International Academic Symposium held in the United States.

Dr. Echauz graduated with an AB Degree majoring in Economics and Mathematics from St. Theresa’s College. She finished her Masters in Business Administration in Ateneo de Manila University and her Doctorate in Business Administration in De La Salle University, both with distinction as the “Most Outstanding Alumna”.